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	<title>The Vostok blog &#187; Product Design</title>
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	<link>http://www.vostokstudio.com/blog</link>
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		<title>Happy Birthday Mr. Land</title>
		<link>http://www.vostokstudio.com/blog/2012/05/happy-birthday-mr-land/</link>
		<comments>http://www.vostokstudio.com/blog/2012/05/happy-birthday-mr-land/#comments</comments>
		<pubDate>Tue, 08 May 2012 15:54:37 +0000</pubDate>
		<dc:creator>gabriela</dc:creator>
				<category><![CDATA[Photography]]></category>
		<category><![CDATA[Product Design]]></category>
		<category><![CDATA[Quotes]]></category>
		<category><![CDATA[Storytelling]]></category>
		<category><![CDATA[Teaching and learning]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.vostokstudio.com/blog/?p=3754</guid>
		<description><![CDATA[Edwin Land once told me… ‘Those people who can stand at the intersection of the humanities and science, the liberal arts and technology, that intersection, are the people who can change the world’. Steve Jobs Yesterday Edwin H. Land, Polaroid co-founder and the brains behind the SX-70 would have turned 103. Quite a number.]]></description>
			<content:encoded><![CDATA[<p><a href="http://life.time.com/culture/instant-karma-in-praise-of-the-polaroid-sx-70/?iid=lb-gal-viewagn#1"><img src="http://www.vostokstudio.com/blog/wp-content/uploads/2012/05/01_110813134-1.jpg" alt="" title="01_110813134-1" width="487" height="492" class="alignnone size-full wp-image-3755" /></a></p>
<blockquote><p>
Edwin Land once told me…<br />
‘Those people who can stand at the intersection<br />
of the humanities and science, the liberal arts and technology,<br />
that intersection, are the people who can change the world’.
</ol>
<p style="padding-left: 30px;"><cite><a href="http://www.amazon.com/Steve-Jobs-Walter-Isaacson/dp/1451648537">Steve Jobs</a></cite></p>
</blockquote>
<p>Yesterday <a href="http://technologizer.com/2011/06/08/polaroid/">Edwin H. Land</a>, Polaroid co-founder and <a href="http://www.buzzfeed.com/scott/eames-polaroid-ad"> the brains behind the SX-70</a> would have turned 103. Quite a number. </p>
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		<title>The Design Museum iPad app: a chance to learn from the classics for free</title>
		<link>http://www.vostokstudio.com/blog/2012/04/the-design-museum-ipad-app-a-chance-to-learn-from-the-classics-for-free/</link>
		<comments>http://www.vostokstudio.com/blog/2012/04/the-design-museum-ipad-app-a-chance-to-learn-from-the-classics-for-free/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 15:11:36 +0000</pubDate>
		<dc:creator>gabriela</dc:creator>
				<category><![CDATA[Interaction Design]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[Product Design]]></category>
		<category><![CDATA[Teaching and learning]]></category>

		<guid isPermaLink="false">http://www.vostokstudio.com/blog/?p=3679</guid>
		<description><![CDATA[The London&#8217;s Design Museum launched a couple of days ago version 1.1 of their free Collection iPad app. In our bookcase you&#8217;ll find this app&#8217;s distant cousin from the paper world: Charlotte and Peter Fiell&#8217;s Industrial Design A-Z. Put one next to the other one of the pros is blatantly obvious. The rest though have [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://itunes.apple.com/gb/app/design-museum-collection-for/id510964197?mt=8"><img src="http://www.vostokstudio.com/blog/wp-content/uploads/2012/04/photo-3.jpg" alt="" title="photo-3" width="520" height="388" class="alignnone size-full wp-image-3681" /></a></p>
<p>The London&#8217;s <a href="http://designmuseum.org/">Design Museum</a> launched a couple of days ago version 1.1 of their free <a href="http://itunes.apple.com/gb/app/design-museum-collection-for/id510964197?mt=8">Collection iPad app</a>. In our bookcase you&#8217;ll find this app&#8217;s distant cousin from the paper world: Charlotte and Peter Fiell&#8217;s <a href="http://www.amazon.com/Industrial-Design-A-Z-Charlotte-Fiell/dp/3822863106">Industrial Design A-Z</a>. Put one next to the other one of the pros is blatantly obvious. The rest though have less to do with heftiness and more to do with practicality:</p>
<ul>
<li>Products are searchable by date, color, material, location and manufacturer.</li>
<li>You&#8217;ve got pretty good audio and video content by museum director <a href="http://en.wikipedia.org/wiki/Deyan_Sudjic">Deyan Sudjic</a>, museum head of learning Helen Charman, and founding director <a href="http://www.stephenbayley.com">Stephen Bayley</a>.</li>
</ul>
<p>This app is worth downloading and revising every so often. For those just starting out, it&#8217;s  a great read alongside<a href="http://en.wikipedia.org/wiki/Donald_Norman"> Donald Norman&#8217;s</a> <a href="http://www.amazon.com/Design-Everyday-Things-Donald-Norman/dp/0385267746">The Design of Everyday Things</a>. An overview of good, solid basics on product design that give many more insights into fundamental interaction design principles than most design courses out there today.</p>
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		<title>Coming soon: a documentary on Charles and Ray Eames</title>
		<link>http://www.vostokstudio.com/blog/2011/10/coming-soon-a-documentary-on-charles-and-ray-eames/</link>
		<comments>http://www.vostokstudio.com/blog/2011/10/coming-soon-a-documentary-on-charles-and-ray-eames/#comments</comments>
		<pubDate>Mon, 31 Oct 2011 16:45:34 +0000</pubDate>
		<dc:creator>gabriela</dc:creator>
				<category><![CDATA[Film]]></category>
		<category><![CDATA[Product Design]]></category>
		<category><![CDATA[Storytelling]]></category>
		<category><![CDATA[Teaching and learning]]></category>

		<guid isPermaLink="false">http://www.vostokstudio.com/blog/?p=3364</guid>
		<description><![CDATA[So the news is that the IFC Center  will premiere Eames: Architect and Painter by directors Jason Cohn and Bill Jersey. PBS will air it in December as part of their American Masters series. From this interview (Part 1 and Part 2) I get the impression that the documentary will be really good. Cohn&#8217;s devotion to the [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://breadandbutterfilms.com/documentary.html"><img class="aligncenter size-full wp-image-3368" title="EAMESposter" src="http://www.vostokstudio.com/blog/wp-content/uploads/2011/10/EAMESposter.jpg" alt="" width="520" height="770" /></a></p>
<p>So the news is that the <a href="http://www.ifccenter.com/films/eames-the-architect-and-the-painter/">IFC Center </a> will premiere <a href="http://firstrunfeatures.com/eames/">Eames: Architect and Painter</a> by directors <a href="http://breadandbutterfilms.com/jason.html">Jason Cohn</a> and Bill Jersey. <a href="http://www.pbs.org/">PBS</a> will air it in December as part of their <a href="http://www.pbs.org/wnet/americanmasters/">American Masters series</a>. From this interview (<a href="http://www.curatingla.com/blog-index/2011/2/15/a-conversation-with-documentarian-jason-cohn-on-charles-and.html">Part 1</a> and <a href="http://www.curatingla.com/blog-index/2011/2/18/a-conversation-with-documentarian-jason-cohn-on-charles-and.html">Part 2</a>) I get the impression that the documentary will be really good. Cohn&#8217;s devotion to the project (he has spent five years working on it: fundraising, documenting and filming) and his passion for both the Eames&#8217; work and work ethos gives me confidence. The fact that he&#8217;s a journalist with a design sensibility and not a designer with a journalist sensibility is also a good sign. It&#8217;s a subtle but important difference.</p>
<p>The difference between telling the story of two people that happened to do great design and were able to convey the value of it to non-designers, making &#8220;the best for the most for the least&#8221; and something more centered on doing an appraisal of their work and the value of their legacy. I&#8217;m not saying that a designer wouldn&#8217;t have done a great job, I&#8217;m just saying it&#8217;s a matter of focus.</p>
<p>Sometimes people who are not designers are good at explaining the value of certain design concepts in layman&#8217;s terms. Sometimes not. We&#8217;ll see.</p>
<p>Until then, here&#8217;s the trailer:<br />
<iframe src="http://www.youtube.com/embed/_YMzmuBBBzo?rel=0&amp;hd=1" frameborder="0" width="520" height="294"></iframe></p>
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		<title>The pursuit of honest design</title>
		<link>http://www.vostokstudio.com/blog/2011/10/the-pursue-of-honest-design/</link>
		<comments>http://www.vostokstudio.com/blog/2011/10/the-pursue-of-honest-design/#comments</comments>
		<pubDate>Fri, 28 Oct 2011 11:15:56 +0000</pubDate>
		<dc:creator>gabriela</dc:creator>
				<category><![CDATA[Architecture]]></category>
		<category><![CDATA[Japan]]></category>
		<category><![CDATA[Product Design]]></category>
		<category><![CDATA[Teaching and learning]]></category>

		<guid isPermaLink="false">http://www.vostokstudio.com/blog/?p=3342</guid>
		<description><![CDATA[Honest design is what we try to pursue by logical thinking. An ideal form is derived naturally through the process of attempting to maximize the potential of client’s demand, material and its function. I realized that it was important to make ‘honest’ design by going back and forth and to be surrounded by different materials [...]]]></description>
			<content:encoded><![CDATA[<blockquote><p>Honest design is what <strong>we try to pursue by logical thinking</strong>. An ideal form is derived naturally through the process of attempting to maximize the potential of client’s demand, material and its function. I realized that it was important to make ‘honest’ design by going back and forth and to be surrounded by different materials to be used in the experimental process. In architecture or interior, product and furniture design the attitude does not change. I try to maintain a similar philosophy.</p>
<p style="padding-left: 30px;"><cite><a href="http://www.keijidesign.com/profile/">Keiji Ashizawa</a></cite></p>
</blockquote>
<p>We stand by every single word.</p>
<p><a href="http://www.keijidesign.com/">Ashizawa Design Co.</a> is based in Tokyo. For an overview of some of his work in interior design, architecture and furniture take a look at <a href="http://www.google.es/search?q=keiji+ashizawa+photos&#038;hl=es&#038;client=safari&#038;rls=en&#038;prmd=imvnso&#038;tbm=isch&#038;tbo=u&#038;source=univ&#038;sa=X&#038;ei=VI6qTsXSAsTOswajhv3GDw&#038;ved=0CCMQsAQ&#038;biw=1170&#038;bih=664&#038;sei=%20V46qToGiFMXrsgbG8tm9Dw">this image search</a>.</p>
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		<title>Hirasaki Knife box by Keiji Ashizawa</title>
		<link>http://www.vostokstudio.com/blog/2011/10/hirasaki-knife-box-by-keiji-ashizawa/</link>
		<comments>http://www.vostokstudio.com/blog/2011/10/hirasaki-knife-box-by-keiji-ashizawa/#comments</comments>
		<pubDate>Wed, 26 Oct 2011 12:07:53 +0000</pubDate>
		<dc:creator>gabriela</dc:creator>
				<category><![CDATA[Japan]]></category>
		<category><![CDATA[Product Design]]></category>

		<guid isPermaLink="false">http://www.vostokstudio.com/blog/?p=3317</guid>
		<description><![CDATA[We have a thing for Japanese knives at Vostok. Javier brought with him from Japan three beauties with engraved blades and wooden handles for Ricardo and myself. It&#8217;s not that we&#8217;re great cooks (though we&#8217;d like to think we are), it&#8217;s just that there&#8217;s something about the craft behind the surgical precision of a sharp [...]]]></description>
			<content:encoded><![CDATA[<p>We have a thing for Japanese knives at <a href="http://www.vostokstudio.com">Vostok</a>. Javier brought with him from Japan <a href="http://www.flickr.com/photos/netphotography/3087844374/">three beauties with engraved blades and wooden handles</a> for Ricardo and myself. It&#8217;s not that we&#8217;re great cooks (though we&#8217;d like to think we are), it&#8217;s just that there&#8217;s something about the craft behind the surgical precision of a sharp metal blade and the raw familiar smoothness of wood that&#8217;s timeless and beautiful.</p>
<p>Today I came across <a href="http://www.keijidesign.com/2011/09/20/567/?pid=427#page1">this knife box</a> made by <a href="http://www.keijidesign.com">Keiji Ashizawa Design</a> via <a href="http://twitter.com/#!/TokyoArtBeat_EN">Tokyo Art Beat</a>:</p>
<p><img src="http://www.vostokstudio.com/blog/wp-content/uploads/2011/10/knfb_111_dn12416_s.jpg" alt="" style="border: none;" title="knfb_111_dn12416_s" width="520" height="357" class="aligncenter size-full wp-image-3318" /></p>
<p><img src="http://www.vostokstudio.com/blog/wp-content/uploads/2011/10/knfb_107_dn12359_s.jpg" alt="" style="border: none;" title="knfb_107_dn12359_s" width="520" height="357" class="aligncenter size-full wp-image-3319" /></p>
<p><img src="http://www.vostokstudio.com/blog/wp-content/uploads/2011/10/knfb_105_dn12392_s.jpg" alt="" style="border: none;" title="knfb_105_dn12392_s" width="520" height="357" class="aligncenter size-full wp-image-3320" /></p>
<p><img src="http://www.vostokstudio.com/blog/wp-content/uploads/2011/10/knfb_103_dn12403_s.jpg" alt="" style="border: none;" title="knfb_103_dn12403_s" width="520" height="357" class="aligncenter size-full wp-image-3321" /></p>
<p><img src="http://www.vostokstudio.com/blog/wp-content/uploads/2011/10/knfb_110_dn12317_s-1.jpg" alt="" title="knfb_110_dn12317_s-1" width="520" height="357" style="border: none;" class="aligncenter size-full wp-image-3326" /></a></p>
<p><img src="http://www.vostokstudio.com/blog/wp-content/uploads/2011/10/knfb_102_dn12291_s.jpg" alt="" title="knfb_102_dn12291_s" width="520" height="357" style="border: none;" class="aligncenter size-full wp-image-3323" /></p>
<p>In Ashizawa&#8217;s own words:</p>
<blockquote><p>Hirosaki Knives have been around for approximately 1000 years. The cases for the knives are made from paulowina wood and apple tree wood. These woods are used not only for the unique look of the design, but also the efficiency of the protection of the knives. Paulownia is unique to the history and culture of Japan. Finally, the apple tree that is used as the rail and connection comes from the apple tree in Hirosaki which is the most famous producer of apples in Japan.</p></blockquote>
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		<title>Kawaguchi on Japanese product design in Madrid</title>
		<link>http://www.vostokstudio.com/blog/2011/10/morinosuke-kawaguchi-on-japanese-product-design/</link>
		<comments>http://www.vostokstudio.com/blog/2011/10/morinosuke-kawaguchi-on-japanese-product-design/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 12:19:11 +0000</pubDate>
		<dc:creator>gabriela</dc:creator>
				<category><![CDATA[Japan]]></category>
		<category><![CDATA[Product Design]]></category>
		<category><![CDATA[Teaching and learning]]></category>

		<guid isPermaLink="false">http://www.vostokstudio.com/blog/?p=3270</guid>
		<description><![CDATA[Remember that psychedelic TV show Bill Murray&#8217;s invited to in Lost in Translation? Well, that to me is modern Japan in a nutshell. Wild, maniac, riotous, and completely out of this world. Japanese pay enormous attention to things we&#8217;d be oblivious to and find satisfaction in places that are an absolute mystery to us. I [...]]]></description>
			<content:encoded><![CDATA[<p>Remember that <a href="http://www.youtube.com/watch?v=NKl0_ZQ2S10">psychedelic TV show Bill Murray&#8217;s invited to</a> in <a href="http://www.imdb.com/title/tt0335266/">Lost in Translation</a>? Well, that to me is modern Japan in a nutshell. Wild, maniac, riotous, and completely out of this world. Japanese pay enormous attention to things we&#8217;d be oblivious to and find satisfaction in places that are an absolute mystery to us. I admire them for that.</p>
<p>It seems as though they find –or at least prior to the earthquake they did– great pleasure in portraying themselves that way to the world. &#8220;We&#8217;re weird, we&#8217;re geeky but we&#8217;re awesome&#8221;. And few people have done as much to get that message accross than <a href="http://en.wikipedia.org/wiki/Morinosuke_Kawaguchi">Morinosuke Kawaguchi</a>. His first book, <a href="http://www.amazon.com/s/ref=ntt_athr_dp_sr_1?_encoding=UTF8&#038;sort=relevancerank&#038;search-alias=books&#038;field-author=Morinosuke%20Kawaguchi">Geeky-Girly Innovation: A Japanese Subculturalist&#8217;s Guide to Technology and Design</a> is an ode to that.</p>
<p>Happens to be that Mr. Kawaguchi will be in Madrid next week in the third edition of <a href="http://www.asiageek.es/eng/index.html">Asia Geek</a>, an event organized by <a href="http://www.casaasia.es/">Casa Asia</a> and <a href="http://www.fundacionjapon.es/Inicio.sca?id=1">Fundación Japón</a>. We&#8217;ll be there so if you happen to drop by, come on over and say hi.</p>
<p>&#8216;Til then, here&#8217;s his conference on <a href="http://tedxtokyo.com/">TEDx Tokyo</a> on&#8230;above all things, Japanese toilets, to keep you entertained.</p>
<p><iframe width="520" height="294" src="http://www.youtube.com/embed/O3CnWavAWzc?rel=0&amp;hd=1" frameborder="0" allowfullscreen></iframe></p>
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		<title>At the Good Design Expo in Tokyo</title>
		<link>http://www.vostokstudio.com/blog/2011/09/at-the-good-design-expo-in-tokyo/</link>
		<comments>http://www.vostokstudio.com/blog/2011/09/at-the-good-design-expo-in-tokyo/#comments</comments>
		<pubDate>Sun, 04 Sep 2011 20:34:04 +0000</pubDate>
		<dc:creator>javier</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Industrial Design]]></category>
		<category><![CDATA[Interaction Design]]></category>
		<category><![CDATA[Japan]]></category>
		<category><![CDATA[Product Design]]></category>

		<guid isPermaLink="false">http://www.vostokstudio.com/blog/?p=3163</guid>
		<description><![CDATA[Eri and I headed to the Tokyo Good Design Expo last week. I heard that it&#8217;s supposed to be one of the most important Asian event on design, plus they host the Good Design Award, so we had to take a look. Here&#8217;s a super-quick review on what we saw. The expo was huge. We [...]]]></description>
			<content:encoded><![CDATA[<p>Eri and I headed to the <a href="http://www.g-mark.org/english/news/2008/n_0731.html">Tokyo Good Design Expo</a> last week. I heard that it&#8217;s supposed to be one of the most important Asian event on design, plus they host the <a href="http://www.g-mark.org/">Good Design Award</a>, so we had to take a look. Here&#8217;s a super-quick review on what we saw.</p>
<p><img src="http://www.vostokstudio.com/blog/wp-content/uploads/2011/09/eri-javier-gde.jpg" alt="" title="eri-javier-gde" width="530" height="366" class="aligncenter size-full wp-image-3164" /></p>
<p>The expo was huge. We were mostly for the interactive and mobile stuff although you could find many other design areas represented by all sorts of products: cars, domotics, furniture, pottery, home appliances…</p>
<p>After overlooking the whole expo we headed to the mobile design stands. I have to say most of what we saw was not surprising at all: tablets and phones whose only difference was exterior styling (shape and color) but were the same on the inside: android. Perhaps the most interesting was the IIDA infobar, designed by Naoto Fukasawa and Yugo Nakamura. The Infobar has a complete different approach both on UI and exterior design. Also, its marketing campaign is very intense, focusing on the personalization factor. Check the commercial:</p>
<p><iframe width="530" height="328" src="http://www.youtube.com/embed/LtHw4FUFArE" frameborder="0" allowfullscreen></iframe></p>
<p>I confess I was a bit deceived with the whole thing. Well, I&#8217;m an iPhone user, therefore I will judge anything up to those standards. But isn&#8217;t IIDA&#8217;s Infobar competing with the iPhone after all? There is one thing that really impressed me, though: it&#8217;s lightness. It looks heavier than it is. That is a good thing but the counterpart is that It&#8217;s not as solid as one might expect.</p>
<p>But the best piece of the whole expo, as seen with interaction design eyes -Eri and I agreed on this- were the vending machines, which happened to be working by the way. A big crisp, colorful touchscreen to chose your favorite beverage. Motion, layers, and directionality all very well applied. Check it by yourself on this video (sorry about the quality, I think I messed up with the frame ratio):</p>
<p><iframe src="http://player.vimeo.com/video/28584719?title=0&amp;byline=0&amp;portrait=0" width="530" height="298" frameborder="0"></iframe></p>
<p>Overall it was a very interesting visit. We are looking forward to come back next year and perhaps display some of the products we&#8217;ve designed during this last year at <a href="http://www.vostokstudio.com">Vostok Studio</a>.</p>
<p>PS: check this post for <a href="http://search.japantimes.co.jp/cgi-bin/fs20071023a2.html">more info on the Good Design Award</a> and <a href="http://jdeo.blogspot.com/2011/08/visitando-la-good-design-expo-en-tokyo.html">this other post</a> for pics and more info on the expo (in Spanish)</p>
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		<title>iida infobar A01</title>
		<link>http://www.vostokstudio.com/blog/2011/06/iida-infobar-a01/</link>
		<comments>http://www.vostokstudio.com/blog/2011/06/iida-infobar-a01/#comments</comments>
		<pubDate>Fri, 24 Jun 2011 00:08:53 +0000</pubDate>
		<dc:creator>javier</dc:creator>
				<category><![CDATA[Industrial Design]]></category>
		<category><![CDATA[Interaction Design]]></category>
		<category><![CDATA[Product Design]]></category>

		<guid isPermaLink="false">http://www.vostokstudio.com/blog/?p=3103</guid>
		<description><![CDATA[We knew about the iida infobar a couple of months ago. Yes, that eye candy phone from Japan designed by one of the demigods of product design: Naoto Fukasawa. Take a look at the user interface (Android based): What do you think? We are dying to put our hands on one so we can check [...]]]></description>
			<content:encoded><![CDATA[<p>We knew about the <a href="http://iida.jp/english/">iida infobar</a> a couple of months ago. Yes, that eye candy phone from Japan designed by one of the demigods of product design: <a href="http://en.wikipedia.org/wiki/Naoto_Fukasawa">Naoto Fukasawa</a>. Take a look at the user interface (Android based):</p>
<p><iframe width="530" height="331" src="http://www.youtube.com/embed/0S6NMH4ry-4" frameborder="0" allowfullscreen></iframe></p>
<p>What do you think? We are dying to put our hands on one so we can check by ourselves.</p>
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		<slash:comments>4</slash:comments>
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		<title>Movistar Video imagined by Vostok</title>
		<link>http://www.vostokstudio.com/blog/2011/05/movistar-video-imagined-by-vostok/</link>
		<comments>http://www.vostokstudio.com/blog/2011/05/movistar-video-imagined-by-vostok/#comments</comments>
		<pubDate>Fri, 27 May 2011 12:15:54 +0000</pubDate>
		<dc:creator>gabriela</dc:creator>
				<category><![CDATA[Designed at home]]></category>
		<category><![CDATA[Information Architecture]]></category>
		<category><![CDATA[Information Design]]></category>
		<category><![CDATA[Interaction Design]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[New Services]]></category>
		<category><![CDATA[our videos]]></category>
		<category><![CDATA[Product Design]]></category>
		<category><![CDATA[Storytelling]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[Visual Design]]></category>

		<guid isPermaLink="false">http://www.vostok.es/blog/?p=3030</guid>
		<description><![CDATA[We were hired by Movistar, a high-powered Spanish telecom with important international presence, to envision the best solution for what their online video and television service should be like. We have spent the last few months designing it and collaborating with Movistar&#8217;s UX team. And we are incredibly proud of the results. It&#8217;s the product [...]]]></description>
			<content:encoded><![CDATA[<p><a title="Check it out in our portfolio" href="http://vostokstudio.com/portfolio/movistarvideo"><img style="border: none;" class="aligncenter size-full wp-image-3037" title="movistar-video-teaser" src="http://www.vostok.es/blog/wp-content/uploads/2011/05/movistar-video-teaser.jpg" alt="" width="520" height="264" /></a></p>
<p>We were hired by Movistar, a high-powered Spanish telecom with important international presence, to envision the best solution for what their online video and television service should be like. We have spent the last few months designing it and collaborating with Movistar&#8217;s UX team. And we are incredibly proud of <a href="http://vostokstudio.com/portfolio/movistarvideo">the results</a>.</p>
<p>It&#8217;s the product of months of work but, most importantly, it&#8217;s a representation of Vostok&#8217;s design principles: it&#8217;s simple, it&#8217;s elegant, it&#8217;s honest.</p>
<p>The premise: An online service for film, TV series and linear TV that could be accessed anytime, anywhere. For clients and non-clients. Our solution: a native grid system that responds to a set pattern of interactions that work across all platforms (PC, TV and mobile phones).</p>
<p>To share our thought process we have uploaded a slideshow that puts together the design premises we kicked off with. And <a href="http://vostokstudio.com/portfolio/movistarvideo">a webpage that shows a selection of the design</a> aspects in the final product we find most interesting.</p>
<p>Last, but not least we release a video made in collaboration with <a href="http://riotcinema.com/">Riot Cinema</a> that is the perfect accompaniment to this product. Don&#8217;t forget to <a href="http://vostokstudio.com/portfolio/movistarvideo">check it out</a> <img src='http://www.vostokstudio.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Curious to know <a href="http://www.twitter.com/vostokstudio">what you think</a>. </p>
]]></content:encoded>
			<wfw:commentRss>http://www.vostokstudio.com/blog/2011/05/movistar-video-imagined-by-vostok/feed/</wfw:commentRss>
		<slash:comments>12</slash:comments>
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		<title>Design principles for the iPad you must never forget</title>
		<link>http://www.vostokstudio.com/blog/2011/02/design-principles-for-the-ipad-you-must-never-forget/</link>
		<comments>http://www.vostokstudio.com/blog/2011/02/design-principles-for-the-ipad-you-must-never-forget/#comments</comments>
		<pubDate>Thu, 03 Feb 2011 21:01:25 +0000</pubDate>
		<dc:creator>gabriela</dc:creator>
				<category><![CDATA[About us]]></category>
		<category><![CDATA[Information Architecture]]></category>
		<category><![CDATA[Information Design]]></category>
		<category><![CDATA[Interaction Design]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[News Design]]></category>
		<category><![CDATA[Product Design]]></category>
		<category><![CDATA[Teaching and learning]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[Visual Design]]></category>

		<guid isPermaLink="false">http://www.vostok.es/blog/?p=2665</guid>
		<description><![CDATA[Javier gave a conference about iPad design a few months ago in the iPadMadCamp conference. We thought it&#8217;d be interesting to recover what we said and share it with those of you out there giving iPad design a shot. Design principles for the iPad by Vostok View more documents from Vostok Studio If you want [...]]]></description>
			<content:encoded><![CDATA[<p>Javier gave a conference about iPad design a few months ago in the <a href="http://ipadmadcamp.jottit.com/">iPadMadCamp</a> conference. We thought it&#8217;d be interesting to recover what we said and share it with those of you out there giving iPad design a shot.</p>
<div style="width:477px" id="__ss_6877457"> <strong style="display:block;margin:12px 0 4px"><a href="http://www.slideshare.net/VostokDesign/diseno-ipadextendedenglish" title="Design principles for the iPad by Vostok">Design principles for the iPad by Vostok</a></strong> <iframe src="http://www.slideshare.net/slideshow/embed_code/6877457" width="477" height="510" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe>
<div style="padding:5px 0 12px"> View more <a href="http://www.slideshare.net/">documents</a> from <a href="http://www.slideshare.net/VostokDesign">Vostok Studio</a> </div>
</p></div>
<p>If you want a copy, <a href="http://www.vostok.es/blog/wp-content/uploads/2011/02/Design-principles-for-iPad-by-Vostok.pdf">here&#8217;s the PDF</a>.</p>
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		<slash:comments>4</slash:comments>
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